GigLogic exists because performers are expected to make financial decisions every day, without the tools to do it properly.
GigLogic was built from both sides of the deal: the artist and the agent.
Craig A. Meyer, a touring musician performing over 200 shows a year, and Gary Arbuthnot, a performer and agent, both saw the same problem from different sides of the industry: performers were making important financial decisions without truly knowing what they’d take home.
Together, they mapped the realities of gig economics, combining firsthand touring experience with insight into how deals are structured and negotiated.
As GigLogic evolved, Craig led the development of the platform into a practical system performers can use to evaluate gigs with confidence and real financial clarity. Gary remains a co-founder and strategic partner, continuing to provide industry perspective shaped by years of experience on both sides of the business.
The result is a platform designed to replace guesswork with clarity and give performers more control over every financial decision.
Through all of it, one problem kept coming back.
Every performer knows the feeling. The offer comes in. It sounds good on paper. You say yes because saying no feels like disappearing. Then the real costs add up - travel, lodging, crew, gear, commissions, insurance - and you realize the gig that looked like $5,000 actually paid $800.
Craig spent years doing this math by hand. Spreadsheets. Napkin calculations. Gut instinct. All of it scattered, none of it reliable.
GigLogic is the system Craig wished existed 20 years ago.
The industry teaches you how to perform. It doesn't teach you how to get paid.
How to price yourself. When to walk away. What a gig actually costs (to make money as a performer).
Most artists learn this by losing money first. The hard way.
GigLogic changes that. It puts the answer where it belongs. Before you commit.
One question, answered clearly:
Is this gig worth it?
Our Values
We believe you should know what a gig really pays before you say yes.
We're a small team of performers who built this for performers. We read every message.